Wednesday, 15 May 2013

Video Installation Evalatuion

The whole process started with me researching different successful installation artists so I could get inspired. The 3 artists I talked about were Rachel Whiteread, Allan McCollum and Pascal Dombis. All 3 differed in styles; for example Rachel is a sculptor, Pascal is a digital artist and Allan does surrogate paintings, which was interesting to research. After snooping around, getting ideas, I've come up with an idea of having a person fighting his inner self just to accept it's help in the end, showing people that it's okay to accept help from others, however, sadly I didn't have enough time to execute it so I went with plan B and decided to go with a person clapping his hands and powder going everywhere, having everything but the powder in black and white to let the viewer enjoy the visual experience.

Something I enjoyed the most has to be the actual researching, as I got the chance to view all kinds of different installation art which really caught my attention. It made me think about how endless a human mind can be, the variety of different ways people can portray their art is truly mind blowing; some were even ideas that would never cross my mind in a million years. Truly astounding.

The only thing I didn't like about this project was the fact that I didn't have the time to execute my initial idea, mainly due to my own fault. I believe it could've been something people would have enjoyed a lot; but unfortunately not enough planning went into the idea so it was dropped.
An annoying thing that happened was the whole editing process, loads of hiccups with Final Cut which would mess up my files and not render properly, a frustrating experience indeed, I was forced to render my video in 240p which destroys it's original captivation.

After showing my video to the whole class, I gathered some important pieces of feedback, I was told that the colours were very interesting to look at as well that they appreciated the fact that same amount of effort went into filming as well as editing. I was also told that the editing was used well and matched what was going on the screen. Main piece of criticism I got was that the quality was bad and the video would improve by a lot if it was just rendered in better quality, and I completely agree with that. I could see people getting offended due to the whole mess that was made during the filming, since it was dry powder it made quite a mess and I could see clean freaks stressing out over that. The quality of the video is also rather offensive.

In conclusion, I found this project to be somewhat satisfying but all in all a very interesting experience. It got me to think outside the box to create something others wouldn't really think of. The classmates also came up with some remarkably captivating work, it shows how vast the imagination of this class can be. If I had the chance to redo the project, I definitely would, to make sure everything goes well in the editing process and I have my video rendered in high quality.

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